This table gives you for each EAN of the selected category(ies) the percentage of stores selling (theoretical distribution), the number of recommended stores, the number of stores selling or missing the product, etc.

Analysis of a concrete case

In the image below, the first row of the table shows a theoretical distribution of 99.85% for a specific EAN in my category. The product is missing in 3 stores.

The table below, "Stores missing this EAN", provides further details about these missing stores, including: the store name, region, department, format, VMH, etc.

Note: You can download both the "Theoretical distribution by EAN" table and the "Stores missing this EAN" table as CSV or XLSX files.

Tip : You can filter table content, move or pin columns, or hide specific columns as needed.